宁波畅想软件股份有限公司

山东外贸优品出口“尖货”转内销，带你家门口“海淘”

浏览量：1089发布日期：2025-06-06

6月5日，“2025山东省外贸优品购物季”第三期活动：“建材家居、家电厨卫类外贸优品购物节”在山东国际会展中心5号馆盛大启幕。本次活动由山东省商务厅与济南市人民政府联合主办，汇聚全省百余家优质外贸企业，集中展销上千款拥有国际品质的建筑装饰材料、家具、家用电器及卫浴厨具产品，并定向邀请超千家专业采购商进行精准对接，进一步助推外贸优品企业拓展国内销路。

（“2025山东省外贸优品购物季”迎来第三期）

聚焦“家”场景，千款优品惠民生

与往期侧重展示品类不同，本期购物节精准锁定“家”消费核心领域、聚焦建材家居与家电厨卫，6000平方米的展区内，从山东华建铝业的系统门窗、凯米特新材料科技的创新铝型材、蔡氏木业的高品质地板，到青岛兴邦电器的系列厨房电器、山东鼎成厨具的商用厨具、城阳区帕米卡厨房的特色锅具，再到华纺股份的时尚床品、布艺、方霖集团的全铝智能家居、凤阳家居的舒适床与床垫、新华宇家具的精品沙发、床垫……涵盖家庭装修、厨房升级、起居生活的全链条“出口级”优品琳琅满目。

依托“政府搭台+企业让利”模式，众多外贸企业推出专供内销的优惠款式和极具吸引力的折扣力度，旨在快速打开国内市场，也让消费者和采购商能以更实惠的价格享受到国际同质的产品。不少前来采购的市民表示，“出口品质+亲民价格”的组合极具吸引力，是进行家装升级或采购家电的好时机。

活动精彩纷呈，精准对接促实效

为提升供需对接效率，活动当天便组织多场高精准度的专场采购对接会。其中建筑装饰材料专场，凯米特新材料、蔡氏木业等5家代表性企业现场推介，与省内大型建筑装饰公司、建材市场采购商深度洽谈。在厨具专场采购对接会中，青岛兴邦电器、山东鼎成厨具等5家重点企业，面向济南超意兴等餐饮连锁机构及大型食堂采购负责人进行产品演示和合作磋商。现场达成多项合作共识与初步意向，显著拓宽了供需双方的合作渠道，建立稳固的业务联系，为推动区域产业链上下游的精准匹配、协同创新与深度融合注入了强劲动力。

（活动现场）

此外，家具家居专场采购对接也将陆续在外贸优品购物节期间举办，将聚焦家具、家纺及工艺品类，组织华纺股份、方霖铝业等企业与大型批发市场、礼品公司对接。“通过预匹配，我们提前了解了采购商的具体需求，洽谈更有针对性，现场已收获多家意向客户。”一位参与对接的外贸企业经理表示。这种“预匹配+面对面”的机制，显著提升了合作达成的可能性。

据悉，活动将持续至6月9日，并设置丰富的互动环节，每天固定时段举行多场互动抽奖活动，奖品包含厨卫电器等实用好物，活跃现场气氛。进一步拓宽山东外贸优品的线上销路，为参展企业注入强劲的内销动力。

山东省商务厅相关负责人表示，持续举办外贸优品购物节系列活动，是推动内外贸一体化发展、助力外贸企业纾困转型、满足国内消费升级需求的重要抓手，将持续为山东经济高质量发展贡献力量。

（来源：海报新闻侵删）

畅想软件，数字化管理专家，专业的外贸软件-外贸管理软件-外贸ERP系统-外贸ERP软件-进出口管理系统-进出口贸易系统-供应链管系统

基本文件流程错误 SQL 调试

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